Where was this guide when I was getting started online a year ago? This would have saved me hours of learning and hundreds of dollars in training materials! This workbook is author Kelly McCausey’s “labor of love” and it shows. It is the most complete guide to making money online that I have ever read.
Kelly begins by urging the reader to do a thorough self-assessment of skills, experience, personality, interests and even spiritual gifts. Then she guides the reader to an analysis of a target market – a step that many home-based workers gloss over.
And then Kelly gives a step-by-step guide to the various components of a home-based Internet marketing business. She covers websites and blogging, article marketing, social networking, Email marketing, even infoproduct marketing and podcasting. She also gives tips on how to get work done at home when small children are underfoot. There’s so much more in this workbook – copywriting, press releases, paid advertising and more – that I just cannot name them all, for fear of getting as long as the workbook itself.
As usual with Kelly’s infoproducts, this workbook is well written, easy to understand, clear and action-oriented. The recommended services, websites and other resources are also valuable – again, I wish I’d had this workbook much earlier.
The only thing I’m looking for is a diagram to tie all the pieces together. That’s because I’m a visual person and like to see the big picture of things, to have a mind map of sorts that will keep me from getting “lost”. Other than that, this is an excellent guide indeed.
And even though I’ve been marketing online for almost a year now, I still found a number of nuggets. I’ll definitely be keeping this workbook handy to refer to when I expand into new arenas of Internet marketing…. There could be a podcast in my future, after all.Home business ideas, Resources | Comment (1)